Experience hosted by Mohamed, Ouidad & other locals
Private Tour
Carbon Neutral
You’ve probably heard that Marrakech is well-known for its souks and local artisans, but do you know the stories and origin behind it? Or how much influence it has on the locals daily life? On this private city tour, you are in for a cultural treat!
Discover cultural highlights & their local relevance
What you can expect
Marrakech is full of culture and folklore, and on this private tour, your local host is going to take you to discover more about its souks and artisans.
Through your local host’s storytelling skills and different stops, you’ll fully submerge yourself in the culture of Marrakech and dive into the subject of your tour, souks and artisans. Discover cultural traits around the souks and its local artisans and how they have shaped Marrakech, from past to the present. Because isn't culture what makes a city truly special?!
As you embrace the local culture, its traditions, beliefs, customs, stories, and legends, you’ll see Marrakech from a different perspective. Take your experience to the next level and follow your local host to Rahba Kedima where you’ll check out spots relevant to the culture such as the Souk des teinturiers, Al Nour cooperative, and Jemaa el-Fna. As you go from stop to stop, you’ll see how the culture of Marrakech is in every corner blending in perfectly with the local life.
The local hosts are natural storytellers, each with a different background ranging from history to art. They can't wait to share some of their unique stories and personal anecdotes with you! Feel like changing the route a bit? No problem, the hosts will be happy to personalize the tour to your wishes and make their Marrakech, your Marrakech!
Choose your local
Get to know these 12 passionate locals, each bringing unique perspectives and talents. Choose your favorite, check their availability, and book to create an unforgettable adventure tailored to you.
Mohamed
A Journey Through Art, History, and Culinary Delights
4.9182 reviews
English・العربية・Español
Ouidad
Architecture Enthusiast
4.9250 reviews
English
ELHOUSSAINE
Nomad always
4.624 reviews
العربية・English
yatto
Tour leader, local tour guide
5.0
العربية・English・Français
Hassan
The Mountains Wanderer & Marrakech market secret places
4.871 reviews
English・Français
El Hassan
Local tour guide
4.754 reviews
English・Français・العربية
Jaafar
The history and the story
4.8290 reviews
العربية・English・Français・Italiano
Omar
Youth & knowledge
4.8441 reviews
العربية・English
Adil
The History, The Story, and The Art
4.9407 reviews
English・العربية
Mohamed
The Foodie Artist
4.972 reviews
English・Français・Italiano・العربية
Jaouad
Berber Tour guide
5.0
English・Español・Français・Deutsch
Redouan
The Medina Expert and Historian
4.8248 reviews
English・Français・العربية
This is the plan
Check out the plan below to see what you'll get up to with your local host. Feel free to personalize this offer with the host of your choice.
Meeting point
Meet at In front of Le Tanjia Restaurant on the Mellah square - Marrakech to start your journey
Itinerary
This is what our experience could look like, but it’s not set in stone! Once you book, you can chat directly with your host to make small tweaks to suit your preferences.
Culture of the City
On this private tour, you’ll experience and discover Marrakech through its culture. Whether it’s focused on a tradition, a special part of town with a story to tell, cultural beliefs, or around a cultural activity that shaped the city into what it is - this tour will be a cultural awakening you can’t miss!
Souks and Artisans in Marrakech
Your tour will focus on the souks and artisans, a very important cultural subject in Marrakech. Thanks to your local host, you’ll learn and see how these souks and its artisans made an impact in Marrakech, making you experience the city from a different perspective.
Cultural Highlights
As you deep dive into the subject of your tour, you’ll make stops to visit unique spots that will give you a full picture of the city. Visit Souk des teinturiers, Al Nour cooperative, Jemaa el-Fna, and more and see how these cultural highlights are part of the local life but have so much history behind them!
Storytelling Journey
As you discover the cultural side of Marrakech, you’ll be able to embrace it thanks to the amazing stories and storytelling skills of your local host. Feel free to ask any questions and feel as if you are relieving history in the present time.
Make it yours
Want to tweak the itinerary? Book directly & chat afterwards with your host to adjust highlights, skip stops, or make small changes to fit your preferences.
Book risk-free: Cancel within 24 hours for a full refund.
Need something special? Personalize your experience for more time, alternative locations or a completely tailored plan.
Flexible cancellation policy
Feel confident booking
Cancel within 24 hours for a full refund. Even up to 7 days before your experience, you’ll receive a refund, minus the service fee.
Change of plans?
Reschedule your experience to a date and time that works best for you.
Loved by travelers worldwide
Simple and flexible – your plans, your way.
Reviews from guests
Kirsten
(About local )
8 March 2025
My mom and her friend had a really nice tour with Redpuan, he showed them the souks and the artisians and all the beautiful spots of Marrakech. I would highly recommend this tourguide Redouan❤️Great tour!! ❤️
Pien
(About local )
5 March 2025
We had a very pleasant time with Redouan! He showed us the hidden gems and knew so much about the city. We recommend him! Great time!
Louise
(About local )
4 March 2025
For our first day in Marrakesh we booked Adil as our guide. He was exceptional. Very knowledgeable, very kind, very polite and great fun.
He showed us around the Souks, taught us the art of haggling, gave really interesting information on history and architecture.
He was an excellent guide who is very proud to show you around his city. And was great company throughout our time with him.
Highly recommend AdilExcellent
Becky
(About local )
4 March 2025
Redouan was great tour guide. He took particular care to find out what we wanted to see and tailored it around our requests! Highly recommended this tour.Brilliant tour
Sue🇬🇧 United Kingdom
(About local )
27 February 2025
Hassan was fun, he has experience and knowledge of the area. Was a good insight for our first day to get our bearings of the very lively Souks area.
Showed us how things were made before going into the shops , was great to see the locals with their craft.Great guide
Una
(About local )
24 February 2025
Jaffar was v knowledgeable and understandably proud of his home city. He was able to adapt the tour to our needs Relaxed informative tour
Kate
(About local )
24 February 2025
We had a 2.5hr tour of the souks with Omar & it was great! Learned lots about the traditions & history of the souks, Omar was very knowledgeable & obviously very proud of his city. Would highly recommend!Great souks tour
Natalia
(About local )
9 February 2025
Hassan was great to communicate with! He arranged our sight seeing last minute and was very flexible with the itinerary we wanted. We never felt rushed and it great to have someone who knows the areas for safety. Would 100% recommend and definitely book again. Knowledgeable and friendly guide
Marie 🇦🇹 Austria
(About local )
6 February 2025
We had an incredible Medina tour in Marrakesh with Mohamed! He took us through the vibrant souks of the Medina, showing us hidden gems we would have never found on our own. His knowledge of the history, culture, and craftsmanship of the city was impressive, and he introduced us to some amazing local artisans and shops. The experience felt authentic and immersive, not just a typical tourist tour. If you want to explore Marrakesh beyond the usual spots and discover its true essence, Mohamed is the perfect guide. Highly recommended Medina tour
Eveline
(About local )
1 February 2025
We booked two tours with Mohamed; one through the Souks and 'Marrakech by night'.
The contact upfront was quick and clear.
Right on time Mohamed was waiting for us at the meeting-point.
The tours were amazing! Especially the one through the Souks.
Mohamed speaks multiple languages, his English was perfect!
The tours were a nice blend of information, sightseeing and showing us the hidden places without rushing.
He followed our pace and even made excellent photo's of us whilst holding our bags 🙃👌
Meanwhile had a nice chat about a lot of things and we had a good laugh as well!
Thank you Mohamed for making our time in Marrakech extra great!!
We really enjoyed our tours together and hope to see you again someday!
Saludos y groetjes uit Nederland
Bojoura and Eveline 😃Magnificent!!
Michael 🇺🇸 United States
(About local )
19 January 2025
Booked two separate tours with Ouidad for the same day, assuming that when we met up, she would combine them in a comprehensive way, which she did. We had a fun and lovely day exploring old Marrakech. Lots of laughter, information, great sightseeing and shopping. We're on a long trip, 26 days, and this will certainly be one of the most memorable days we spent.
kd5d4qdk67
(About local )
14 January 2025
Mohamed was very nice and smiley and speaks multiple languages. He started the tour off with some insights into Morocco and Marrakesh in old medina which was interesting.
We also saw a lot of the souks and the metal part of Marrakesh was our favourite part, however after being taken to lots of touristy shops which were very expensive we got a bit annoyed. We were taken to a shop where they sell spices and the total was €80, we only bought a few bags of 100g. Other shops were selling spices for 1/3 or even 1/2 the price.
We were offered towards the end of the tour to taste some olives, which isn’t really food as most of the group didn’t eat olives. Even though the tour ad mentioned food, olives weren’t what we were expecting after travelling all morning and day.
Overall he was kind and friendly, but the shops he will take you to are very expensive and almost felt like a tourist trap.
I think for what we payed he could have told us more about how things were made/history behind what we saw.Friendly but a took us to expensive shops
gzc8cxrdk6
(About local )
7 January 2025
Adil was the perfect guide for our first day in Marrakech! He shared incredible insights about the city’s history and culture, showed us a mix of famous landmarks and hidden gems, and gave us great tips for exploring on our own. Friendly, knowledgeable, and attentive, Adil made our introduction to Marrakech unforgettable. Highly recommend!Fantastic day in Marrakech with Adil
emily🇬🇧 United Kingdom
(About local )
7 January 2025
Omar was the best tour guide we could have asked for!
Lots of interesting sights and facts, and the best food and party recommendations
Thank you Omar Best tour guide
Ali🇬🇷 Greece
(About local )
6 January 2025
We booked a souk shopping tour with Hassan and had communicated with him before booking it (to understand what the tour would entail as we had specific shopping needs). Two days before the tour we received a note from Hassan asking for our hotel details for pickup. On the morning of the tour, another man- not Hassan- came to collect us. He told us Hassan had an issue and couldn't make the tour. Things happen, we accepted it.
It became clear that there had been almost no communication between Hassan and this other guide.
The tour did take us to some stores but for the most part was way less shopping and more sightseeing. However we didn't get a whole not of information and details, just random bits of info. If it had been a sightseeing tour filled with facts and stories we wouldve been annoyed that it wasn't shopping, but at least we would've learned something. In this case, it was n either. I will say the guide was a very nice man though and did try to give us what we wanted but just wasn't prepared or equipped to.
When we got dropped back at our riad, we gave him a tip which his mistook as payment for the tour and told us it was too little. Turns out, no one had communicated with him that the tour had been paid for (by the way charged 40% more than what the local going rate is) and we had an awkward five minutes trying to convince him we weren't trying to rip him off. It got sorted but it was a unfortunate end to an already disappointing day. He also mentioned that Hassan had told him a few days ago that he wasn't doing the tour which means when Hassan emailed us for address, he already knew and didn't communicate it.
Not what we were expecting
Tim🇬🇧 United Kingdom
(About local )
4 January 2025
Oiudad is such a lovely tour guide. So informative and friendly. The whole family loved it and made our first day in Marrakech so special. Thanks so much Great tour
Kelly 🇸🇪 Sweden
(About local )
24 December 2024
Mohamed was so great. This was the 1st time I have ever used Withlocals. I will now do in every city I travel to. It was exactly what you should do on your 1st day in the city. He was knowledgeable, very pleasant and patient. He gave us a great introduction to the markets, food and culture.
Dorte🇩🇰 Denmark
(About local )
21 December 2024
Omar showed us the Medina and generously shared his knowledge with us. He adapted the activity to our wishes and the tour was the perfect starting point for our holiday in Morocco introducing us to the Moroccan way of life as well.Perfect introduction to Marrakesh
Dani
(About local )
9 December 2024
We had an incredible experience on Adil’s tour of Marrakech! Adil has a deep knowledge of the city’s history and culture, which he shared with us in a way that was both engaging and thought-provoking. He encouraged us to interact, ask questions, and truly immerse ourselves in the experience, making the tour much more meaningful.
One of the highlights was going shopping with Adil. We felt completely safe navigating the bustling markets, and his expertise was invaluable. He guided us with confidence and helped us negotiate and purchase two stunning Persian rugs we absolutely love. His patience and insights made the entire process enjoyable and stress-free.
Adil’s passion for Marrakech shines through in everything he does, and we couldn’t recommend his tour more highly. If you’re visiting the city, do yourself a favor and book with Adil—you won’t regret it!A fantastic tour of Marrakech
Chiara
(About local )
3 December 2024
Our tour with Redouan through Marrakesh Souk was fabulous. Warm and highly knowledgeable, he went beyond an ordinary tour. He customised our tour based on our needs and requests, showing us the best hidden gems and local artisan products, ensuring we felt at ease at every stop. Beside the shopping, he shared insights about Moroccan culture and history. Highly recommended.An unforgettable Souk Experience
Henry🇳🇿 New Zealand
(About local )
2 December 2024
A fantastic day from start to finish. Ouidad was really knowledgeable, friendly and had a great sense of humour. Loved our local experience with her. Thanks again 😊Great day exploring with Ouidad
rdemooij🇳🇱 Netherlands
(About local )
22 November 2024
Our guide Elhoussaine led us through the souks of Marrakesh. It was a great success. Elhoussiane knows Marrakesh well and told great stories about the customs and habits of its inhabitants. It was nice not only to get standard information, but also to walk the uncommon paths. We can highly recommend Elhoussaine as a guide!Great guide!
Rachel🇬🇧 United Kingdom
(About local )
17 November 2024
We had a great time with Redouan - thank you for your generosity in sharing your knowledge. amazing cultural and historical expert
Jane🇬🇧 United Kingdom
(About local )
12 November 2024
We absolutely loved our tour with Adil! A true adventure into the hidden gems of Marrakech that took us to places (and people) we would never have found on our own. We had so much fun and learned so much about the beautiful city. Thank you for such a wonderful, personal experience Adil - we hope to see you again on our next trip!
Sara
(About local )
12 November 2024
A huge thank you to Mo, an absolutely brilliant guide who had a great knowledge of the area and made our experience of the souks an unforgettable one. We would most certainly have got completely lost without him guiding us around and would have missed out the sights and sounds of real life in Marrakech. Amazing!
Filipa
(About local )
5 November 2024
The Medina and its souk could be anywhere eles, regarding the products found there.
Hassam was whom made our experience in marrakeche an authentic and worth one. We were able to learn about local traditions and Hassam also showed us the more authentic marrakech.
We got to learn a lot and to visit the off track artisans. The true artisans as we felt we were a bit a "made in chine" commerce in the souk. Thanks to Hassam we found out which and why some traditions were still in use, and the the real and authentic products.Hassam made our trip worthwhile
Pol 🇧🇪 Belgium
(About local )
3 November 2024
Redouan nous a apporté tout ce que nous souhaitions. Guide compétent, sympathique et attentionné.
Anna
(About local )
29 October 2024
we had a great time with El Hassan - found out about all the crafts and kept our two children thoroughly engaged! Great tour. Excellent tour
Unknown
(About local )
29 October 2024
Great tour. Tailored perfectly for us and our two children- 9 and 12. El Hassan was friendly and spoke great English. We would never have visited the places we did if we weren't on a tour. Throughly reccomend! Excellent tour
Aimee🇬🇧 United Kingdom
(About local )
23 October 2024
We had an incredible cultural experience with hassan. He adapted our tour and made it a personal experience, we loved hearing and exploring the ‘real’ Marrakesh. We were shown parts of Marrakesh we never would have been able to explore on our own and having hassan there; someone who was born and raised in the souks he made us feel so comfortable and welcome while we delved into the hidden and magical depths of this vibrant city. We were shown so many different processes of handmade authentic produce of Marrakesh from hand chiseled mosaic tiles to leather tanners and beyond as well as learning its origins and its deep history surrounding each item and place. We would highly recommend choosing Hassan as your tour guide - you won’t be disappointed 🥰 Amazing experience!!
Patrick🇺🇸 United States
(About local )
18 October 2024
Great experience
Adil was a fantastic guid. He was on time, meeting us at our Riad and was filled with enthusiasm for Marrakech and Morocco. He provided exactly what we were looking and helped us learn more about the Moroccan carpets and buying experience.
I recommend Adil and am sure you will have a good experience.
Thank you Adil!Great Experience
W🇧🇪 Belgium
(About local )
13 October 2024
Redouan is een vriendelijke gids die ons de ambachten in Marrakech heeft laten zien.
Hij bracht ond naar plaatsen waar we anders nooit gewandeld zouden hebben, het was zeker de moeite om eens te zien.
Maar net zoals bij onze toer de dag voordien (andere gids van Withlocals) geven we ook hier de waarschuwing; Weet dat bijna alles wat je in de souks koopt en ziet, niet echt is!
Ook hier wordt je naar winkels geleid waar de gids veel commissie ontvangt op de (daardoor veel te dure) items die je koopt.
Wij zijn dit pas na de toer te weten gekomen en dat heeft bij ons toch een negatieve indruk nagelaten.Vriendelijke gids
Graham🇬🇧 United Kingdom
(About local )
12 October 2024
Very knowledgable and enthusiastic. We got to see places we would never have seen on our own. The time went so quickly. Happy to recommend. Great souk experience
Alison🇨🇭 Switzerland
(About local )
8 October 2024
We had a fantastic experience exploring the souks and artisans of the city with Hassan. The tour was engaging, informative, and perfectly tailored for families. Hassan was knowledgeable, friendly, and made the experience enjoyable for both adults and children. Highly recommended!Wonderful tour of Marrakech
S🇬🇧 United Kingdom
(About local )
6 October 2024
Jaafar provided a great tour of the Souks, covering all the different areas in a couple of hours. We had been happily wondering around Marrakesh for a couple of days but booked the tour because we felt like there were some areas we hadn’t discovered.
Jaafar’s was very friendly and was happy to tailor the tour to our needs.Great tour of the Souks
Denise🇬🇧 United Kingdom
(About local )
26 September 2024
Redouane took notice of the needs within my group and kept at a pace that we could all enjoy. He devised a tour that was just as I asked for and more. He was clear with his information and offered the right amount of history for us, although he had the knowledge to go deeper if one wanted. He was very personable and his excellent English helped us understand the history of Marrakech. I wouldn’t hesitate to recommend Redouan. 10
NICK🇬🇧 United Kingdom
(About local )
23 September 2024
Booked our tour with Hassan. He came at hotel and picked us up to avoid searching for a taxi and arguing about fairs. He customised the tour to our needs. He also offered some treats during the tour and we also had quite a few breaks for rest as well. We felt very comfortable and very safe throughout the whole tour. Very nice and friendly chap. Highly recommended. Excellent Tour with Hassan
christina
(About local )
22 September 2024
We had an amazing time with Mohamed! He was not only great fun to be with but told us sooooo many things about the city and the people. He answered our million questions, showed us places we would have never found ourselves and gave us a beautiful experience. He is a super friendly positive and knowledgeable guy I would go with him again any time! Fantastic walking tour
Kevin
(About local )
13 September 2024
Unfortunately we were late meeting Redouan due to a taxi driver taking us to the wrong area & then telling us to walk ! So we what’s app Redouan who very understanding & help guide us to his meeting point,
Once we met up with him we made our way to the Artisan quarter where Redouan explained all the history of Marrakech & then showed us a carpet seller where we were shown all the different styles from different areas of Morocco, we visited all the manufacturing work shops from metal fabricating. Leather crafting. Dying of wool to herbalist, absolutely amazing with Redouan telling us that there was approximately 4000 shop / workshops we couldn’t believe it. Amazing !
We then moved into the Madena which was bonkers. With hundreds of people walking through the market with all kinds of stalls & of course the snake charmers. Entertainers & musicians,
Thank you so much Redouan you were an amazing guide with so much knowledge but also very calm with what appeared chaos around us !
Top Man
Best wishes for the future
Kevin & MandyBest way to explore Marrakesh
Erna 🇮🇸 Iceland
(About local )
8 September 2024
Adil was a great guide for the souks, helping us to find all the best products and artisans, teaching us to haggle and showing us very interesting things in the medina. Great shopping tour in Marrakesh!
Nick🇬🇧 United Kingdom
(About local )
4 August 2024
Our family of four adults spent a hot but lovely morning with Adil, exploring the souks of Marrakech. Adil was a font of knowledge having lived in the area all his life and he quickly recognised what we were most interested in and tailored the tour to that. He finished by recommending a restaurant for lunch in the Berber souk, a place we would normally have walked past without considering, but where the food was delicious. Adil is the real treasure of Marrakech.Adil - The Treasure of Marrakech
Pete
(About local )
23 July 2024
We are a family of 5, including 3 children (one of which was a baby) so we were slightly apprehensive about whether taking the whole family to experience the souks of Marrakesh might have been a step too far. We needn't have worried because our guide Hassan could not have been any better. In addition to taking us to see all the sights, Hassan also ensure that we took plenty of breaks where the kids (and us) could refresh and cool down to we got the most of the experience. Hassan is a Marrkeshi and knows the city like the back of his hand, and at the end of the tour even took us to a local "non-touristy" restaurant for a spot of lunch which was perfect. His knowledge of the history of the city was unbelievable and we left much better informed than when we arrived. Even the kids found it fascinating!
We looked at loads of different guides on different sites, but I cannot recommend Hassan highly enough. 10/10! Incredidible experience with a great guide
Neville🇬🇧 United Kingdom
(About local )
6 June 2024
We thoroughly enjoyed our tour with Redouan. It gave us the opportunity to visit parts of the souks that we wouldn't have found by ourselves. Traditional metalworking, a herbalist, Moroccan baths, underground cooking pits and the opportunity to see inside a restaurant kitchen where a whole lamb was being cooked were some of the highlights of the tour. Redouan was friendly and knowledgeable and was generous in sharing useful and interesting information regarding Moroccan culture and history. He even booked us in to a great restaurant for lunch with views of the city and showed us the best terrace for enjoying the panorama of the main square in the evening. Highly recommended.Interesting and informative tour
Trevor🇬🇧 United Kingdom
(About local )
24 May 2024
Jaafar gave my wife and I an excellent tour of the narrow streets of Marrakech showing us places we would never have found whilst explaining the history and development of the Souks. Being with Jaafar meant we were never hassled by traders which made the whole experience so much more pleasurable. He was friendly, informative and flexible with the tour making adjustments to what we wanted to see making for a really special morning with him as our guide.
Souk and Artisan Tour with Jaafar
Mick
(About local )
20 May 2024
On our first trip to the city we decided to take a organised walk to familiarise ourselves and Mohamed was a great guide .Informative ,very interesting and a charming guy!!
Would thoroughly recommend him .
VPerfect tour
Anita🇳🇱 Netherlands
(About local )
18 May 2024
Ridouan was a terrific gide through the medina and the souls. Hé new the way every where.Prima tour gehad
Sabrina🇫🇷 France
(About local )
16 May 2024
Une belle immersion avec Rédouane dans la médina et les souks pour démarrer notre séjour à Marrakech. nous étions venus il y a 10 ans sans voir tout ce que Rédouane nous a fait découvrir avec de belles explications. La visite vaut le détour…sans hésiter. Une belle découverte
Jacqui
(About local )
12 May 2024
We had a great time with Mohamed, a very professional, knowledgeable and friendly guide. He was able to point out some wonderful architecture and show us some hidden parts of the medina. Highly recommended.Great tour with Mohamed
Tal🇺🇸 United States
(About local )
8 May 2024
Redouan met us in time and walked us through many artisan filled streets, teaching us historical facts and interesting trivia along the way. He asked us what we were interested in finding from the artisans and led us to excellent, high quality vendors who taught us how they made their wares and were willing to negotiate prices if we found something we liked. Excellent experience and would highly recommend Redouan to anyone interested in touring Marakesh Wondeful guide, kind person
Aflaah🇲🇻 Maldives
(About local )
7 May 2024
Redouan took us around the different souks of Marrakesh and explained a little bit about them, which was not to dissimilar to the city tour we did the day before with another guide. We felt that the shops he took us to weren't as unique as they were made out to be. We found many similar shops with the same/better quality items at better prices when we were on our own and with other guides. We expected this to be a more in depth tour of the souks, showcasing some unique gems, but it wasn't...Souks of Marrakesh
Withlocals experiences
are always
Private & personalizedNo strangers, just you. Fully customize your trip to your needs.
With a local expertFrom historical facts to the most up-to-date health regulations.
Without the crowdsExperiences designed to take you away from the crowds towards authentic local spots.